PRE-SEED
01
Expertluma
Companies have the AI. They still cannot let it do the job.
We run the production between an AI that exists and an AI a company is willing to authorize for a real job.
THEY KEEP THE AI
They built it. They train it. They own it.
WE RUN THE PRODUCTION
Train AI. Validate AI. Certify AI.
THEY MAKE THE CALL
Use it. Send it back. Not yet.
BUILT
PRODUCT EXISTS
0
CUSTOMERS
$0
REVENUE
$2.5M
18 MONTHS
VINCENT ROTICH · NAIROBI
EXPERTLUMA
01 / 12
THE PROBLEM
02
Someone has to answer: Can we responsibly let this AI do this job?
A company builds an AI that decides whether a payment should be paid, held, or sent to a person. It scores 98%. The one payment it should have held is inside that 98%.
WHAT THEY HAVE
A score
A labeling vendor's spreadsheet. A benchmark slide. A meeting where someone is asked to say yes.
WHAT THEY LACK
A defensible record
This version. The cases that matter. What changed. Who reviewed it. What evidence supports the decision.
WHO FEELS IT
The executive
The person who eventually has to answer: why did we allow this AI to do this job?
The problem is not that AI has no score. The problem is that the company cannot confidently defend putting it into the job.
EXPERTLUMA
02 / 12
THE SOLUTION
03
We run the production around the AI.
The customer brings the AI. Expertluma handles the controlled work required to produce reliable inputs, measure behavior, assemble evidence, and support the authorization decision.
01 · TRAIN AI
Prepare the material
Ingest data. Clean it. Detect sensitive data. Label examples. Review and accept the work. Preserve provenance. Release accepted training/evaluation material.
02 · VALIDATE AI
Prove the behavior
Test the exact AI version against a defined examination. Measure outcomes. Surface critical failures. Separate measurement from human review. Compare versions.
03 · CERTIFY AI
Support the decision
Bind evidence to this AI version and this job. Check policy, review, identity and conditions. The customer decides: authorized, not authorized, or not yet.
We do not build or train the customer's model. We operate the production around it.
EXPERTLUMA
03 / 12
THE PRODUCT
04
One AI. One job. One production record.
Here is what happens when a company brings Expertluma a real AI.
CUSTOMER AI
Clinical image model V2.4 Customer owns the model.
TRAIN AI
Prepare 50,000 images Label · inspect · accept
VALIDATE AI
200-case examination 197 correct · critical failures
CERTIFY AI
Evidence · policy · conditions Customer authorization
THE OUTPUT
An evidence-backed record of what was produced, what the AI demonstrated, what failed, and what decision applies to this exact version and job.
EXPERTLUMA
04 / 12
TRAIN AI
05
Prepare the material the AI needs.
Example: a healthcare company wants an AI to identify pneumonia from chest X-rays.
1
INGEST
Images, documents, audio, video or other source material
2
PROTECT
PHI/PII detection, quarantine and policy checks
3
LABEL
People produce the expected answer or classification
4
INSPECT
A different person reviews; quality and evidence gates apply
5
RELEASE
Accepted material is packaged with identity, provenance and checksums
CUSTOMER TRAINS THE AI
Expertluma prepares and controls the production material. It does not become the customer's model trainer.
EXPERTLUMA
05 / 12
VALIDATE AI
06
Measure what the exact AI actually does.
Same healthcare example. The customer submits AI version V2.4. Expertluma runs a sealed 200-case examination.
197
CORRECT
2
WRONG
1
CRITICAL UNRESOLVED
98.5% SCORE
STILL NOT READY
THE EXAM
Controlled
Cases are defined, locked and tied to the intended job.
THE REVIEW
Independent
A measurer cannot simply approve their own unresolved case.
THE RESULT
Evidence, not hype
A high average does not erase a critical unresolved failure.
Validation measures. It does not authorize.
EXPERTLUMA
06 / 12
CERTIFY AI
07
Can we responsibly authorize this AI for this job?
Certify does not create a new score. It binds the decision to the exact AI, intended use and evidence snapshot.
AI IDENTITY
Exact artifact fingerprint
VALIDATION
Completed measurement + evidence hash
CRITICAL SAFETY
No unresolved critical failure
HUMAN REVIEW
Required reviews complete
POLICY
Allowed for this use
DECISION
Authorized decision-maker approves
CUSTOMER DECIDES
AUTHORIZED · NOT AUTHORIZED · PENDING
A generic program approval cannot authorize a different AI version. A renamed version is not a new identity.
EXPERTLUMA
07 / 12
PROOF
08
Don't believe the diagram. Make me show you.

WHAT THE PRODUCT ALREADY DOES
• A person does the work. A different person accepts it.
• A serious failure can stop a high score.
• A renamed model is not a new AI.
• Validation does not authorize.
• Certify cannot approve.
• The answer can be not yet.
Internal demonstration. Not customer proof.
Built: yes. Customer proof: no. The round exists to change the second line.
EXPERTLUMA
08 / 12
WHY THIS CAN MATTER
09
The valuable thing is not another AI score.
It is the controlled production system connecting work, evidence, failures, versions and the authorization decision.
PRODUCTION
Work becomes evidence
Every accepted example can trace back through source, dataset, work item, worker, submission, inspection, acceptance and release.
VERSION CONTROL
Old evidence does not leak
Artifact identity is fingerprinted. A new AI version requires new evidence. A renamed version does not inherit the old answer.
DECISION INTEGRITY
No score becomes an approval
Validation, certification eligibility and executive authorization remain separate. The system can say NOT YET.
Train AI → Validate AI → Certify AI → Customer Authorization
The production record is the connective tissue. The customer's AI remains theirs.
EXPERTLUMA
09 / 12
THE BUSINESS
10
A company pays. Then its AI changes. Then it pays again.
The initial wedge is a bounded AI Production Program: a defined AI, a defined job, a defined evidence requirement and a customer authorization decision.
FIRST PRODUCTION PROGRAM
$25–75K
Deposit to start production. Balance when the contracted result is delivered.
FIRST PROJECT
Prove demand
A real company pays for production around a real AI.
NEXT VERSION
Create recurrence
Model, prompt, tools or retrieval change. Old evidence no longer covers the new version.
The business hypothesis is simple: companies pay for a defensible answer, then return when the AI changes.
EXPERTLUMA
10 / 12
THE ROUND
11
I built it. I cannot sell it from Nairobi alone.
FOUNDER
Vincent Rotich
Technical founder. Built the production system. The missing capability is commercial, not another year of feature development.
THE COMMERCIAL SEAT
US-based
Commercial co-founder or first commercial hire. The job: serious enterprise conversations, the first paid production program, then the second.
$2.5M PRE-SEED
SAFE · $10–15M POST-MONEY CAP · 18 MONTHS
Use of funds: US commercial seat · enterprise/security readiness · customer delivery · hosting · legal · runway.
We are raising before customers exist because the product is substantially built and the next risk is commercial.
EXPERTLUMA
11 / 12
THE BET
12
A company pays. Then its AI changes. Then it pays again.
One AI. One job. One evidence-backed decision.
We have built the production system. Now we need to find out whether companies will pay to use it.
SEE
A real AI enters production. The system can say NOT YET.
THEN JUDGE
Would an executive pay $25–75K for that answer?
THE ROUND
$2.5M · 18 months 2–4 paying companies
Vincent Rotich · Nairobi · mc.vickideas@gmail.com · expertluma.com
THEY KEEP THE AI. THEY DECIDE. WE RUN THE PRODUCTION.
EXPERTLUMA
12 / 12